Posts Tagged "social media"

I don’t know about you but I tend to be a social media binger — I read blogs, Facebook, and Twitter and look at Pinterest once every week or two and then I want to share ALL THE THINGS! It is, of course, a horrible experience for my friends and followers to be inundated with posts all at once. As a business, you are also not likely to catch very many people by posting a bunch of things all at once. If they happen to be interested in a certain article, it will likely get buried under a bunch of articles they may be interested in. Enter Buffer.

Use Buffer for Social Media

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The awesome proprietor of Trash N2 Tees, Janelle, mentioned to me that she posts some of her Etsy testimonials to her Facebook page. This is such a kick-ass idea for a couple of reasons:

  • It encourages her customers + fans to write reviews
  • It encourages her customers + fans to make their reviews cool and witty
  • Customer testimonials are one of the most effective marketing tactics

This is called “social proof” marketing and it’s incredibly effective.

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